A TXT record is text in free, human-readable form, that is associated with a domain name as a DNS record for one purpose or another. The most common use of a TXT record is to add your web site to a search engine or to an analytics platform, which provides information about the traffic to your web site. Setting up this sort of a record serves as proof that you're the domain address owner and they'll provide the content that you should include as the value when you set up the record. Another use of a TXT record is to verify that an e mail message is sent by the domain address owner and from a trusted hosting server - this is the so-called SPF security, that prevents any electronic address set up under your domain to be forged and unauthorized individuals to send spam making it appear like it was sent from your own mailbox. You can include any other information which you want to be associated with your Internet domain in a TXT record as well.